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A COMPARATIVE ANALYSIS OF ADVERTISEMENT CONTENTS OF SELECT FMCG PRODUCTS OF INDIA AND WESTERN COUNTRIES

📘 Volume 6 📄 Issue 6 📅 june 2020

👤 Authors

Dr. Kushal De,Nandini Mitra 1
1. ASSISTANT PROFESSOR OF COMMERCE (DR. KUSHAL DE) and GUEST LECTURER(NANDINI MITRA), COMMERCE, DHRUBA CHAND HALDER COLLEGE and SURENDRANATH COLLEGE

📄 Abstract

🔗 DOI

View DOI - (https://doi.org/10.36713/epra4684)

📚 How to Cite:

Dr. Kushal De,Nandini Mitra , A COMPARATIVE ANALYSIS OF ADVERTISEMENT CONTENTS OF SELECT FMCG PRODUCTS OF INDIA AND WESTERN COUNTRIES , Volume 6 , Issue 6, june 2020, EPRA International Journal of Multidisciplinary Research (IJMR) , DOI: https://doi.org/10.36713/epra4684

🔗 PDF URL

https://cdn.eprapublishing.org/article/812pm_67.EPRA JOURNALS-4684.pdf

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