📄 Abstract
This study explores consumer satisfaction with Chennai silks in Coimbatore, investigating factors influencing their experiences. Through surveys and analysis, it aims to provide insights into customer preferences, service quality, and potential areas for improvement in the textile retail sector.This research delves into assessing consumer satisfaction with Chennai silks in Coimbatore city. Through surveys and analysis, it aims to discern key factors impacting customer contentment, thereby offering valuable insights for enhancing the overall Chennai silks experience in the city.
📚 How to Cite:
Sethuraman. G, Surikanth T , A STUDY ON CONSUMER SATISFACTION TOWARDS THE CHENNAI SILKS IN COIMBATORE CITY , Volume 11 , Issue 4, april 2025, EPRA International Journal of Multidisciplinary Research (IJMR) ,