📄 Abstract
The new generation concentrates more on grooming themselves. How they care for their skin and hair is a phase in their daily routine. The hair fashion industry has allowed them to try more hairstyles and keep their hair healthy. Numerous factors hinder the growth of hair. The common hindrances were dandruff, curly, oily scalp, dry hair, damaged hair, fall, and split ends. Specialized doctors and social media influencers provide many experienced hair growth tips. Those suffering from hair-related problems get too much information from digital media; a few try and others still have unclear doubts about which method to follow. But without any doubt, almost all Generation X, Y, and Z consumers use hair serum as the primary product to care for their hair.
📚 How to Cite:
Dr M.Vanishree , Dr.GB.Karthikeyan , Ms.Harshitha , HAIR SERUM MARKET-THE BOOM , Volume 9 , Issue 12, december 2023, EPRA International Journal of Multidisciplinary Research (IJMR) ,