Next Publication In:
Days: 00
Hours: 00
Minutes: 00
Seconds: 00

SENTIMENT ANALYSIS OF E-COMMERCE REVIEWS USING BGE EMBEDDINGS AND RAINBOW DEEP REINFORCEMENT LEARNING

📘 Volume 12 📄 Issue 3 📅 March 2026

👤 Authors

Prathmesh Dhananjay Chavan, Rajguru Ankush Bhosale 1
1. M.Sc. Data Science, Sem-IV, Data science, Savitribai Phule Pune University, Pune , Maharashtra

📄 Abstract

Sentiment analysis of large-scale e-commerce review data presents significant challenges, particularly due to imbalanced class distributions and the need for deep semantic understanding. In this work, we propose a robust hybrid pipeline that integrates BGE (BAAI General Embedding) sentence embeddings with a Rainbow Deep Q-Network (DQN) reinforcement learning framework for binary sentiment classification. The system frames sentiment prediction as a reward-driven decision problem, where the agent learns to classify reviews as Positive or Negative by receiving class-weighted rewards. The pipeline preprocesses Flipkart customer reviews, generates normalized BGE-small-en embeddings, and trains a Rainbow DQN with dueling architecture, Adam optimizer, and Huber loss. Experiments on a subset of 50,000 reviews demonstrate that the proposed method achieves an overall accuracy of 96.19%, with per-class F1-scores of 0.98 (Positive) and 0.88 (Negative), outperforming traditional ML and deep learning baselines. The study highlights the effectiveness of combining semantic embeddings with adaptive reinforcement learning for scalable, imbalance-aware sentiment classification.

🏷️ Keywords

Sentiment Analysis BGE Embeddings Rainbow Deep Q-Network (DQN) Reinforcement Learning Imbalanced Data E-Commerce Reviews

📚 How to Cite:

Prathmesh Dhananjay Chavan, Rajguru Ankush Bhosale , SENTIMENT ANALYSIS OF E-COMMERCE REVIEWS USING BGE EMBEDDINGS AND RAINBOW DEEP REINFORCEMENT LEARNING , Volume 12 , Issue 3, March 2026, EPRA International Journal of Multidisciplinary Research (IJMR) ,

🔗 PDF URL

https://cdn.eprapublishing.org/article/202603-01-026752.pdf

📄 PDF Preview

Click the button above to load the PDF.