📄 Abstract
This study compares Systematic Investment Plans (SIPs) and real estate investments using secondary data sources to understand evolving investment preferences in Indian metro cities. Drawing from industry reports, market data, and recent literature, the paper highlights trends, risk-return perceptions, and demographic factors influencing investor behavior. The findings indicate a shift toward SIPs among younger, tech-savvy urban investors, while real estate continues to appeal to traditional investors seeking tangible, long-term assets.
📚 How to Cite:
Alpesh M Bhesania, Dr. Anil Matkar , SYSTEMATIC INVESTMENT PLANS VS REAL ESTATE: A STUDY OF INVESTMENT PREFERENCES IN METRO CITIES , Volume 12 , Issue 1, January 2026, EPRA International Journal of Multidisciplinary Research (IJMR) ,